In 2022, Prinz began releasing music to the public. Although he had been exploring music since the age of four, he first focused on learning how to structure songs and record himself at home before uploading his work.

Social media played a key role in building awareness around both Prinz and his music. Prior to his breakout hit “Peter Pan (feat. Liilz)”, he had released just three singles on digital streaming platforms. The success of “Peter Pan (feat. Liilz)” marked a turning point, establishing Prinz as a recognised recording artist rather than simply an online presence.

In the first week of 2023, Prinz exploded across social media—particularly TikTok—after previewing a new track, “Beautiful Day (Thank You for Sunshine)”. He became the first UK artist to have a song trend before its official release, amassing over 55 million views on his TikTok channel alone. Since its release, the record has gone on to accumulate millions of streams across digital platforms.

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